Introduction
In
this chapter, the planning for and control over the area of general and
administrative (G & A) expenses are discussed. Typically an amorphous and
poorly controlled area, the G & A expense area hides a significant number of
expenses that a careful company can take many steps to avoid, or to at least
keep from becoming larger. This chapter describes the most common elements of
G & A expenses and how to control them, offers a number of pointers on how to
reduce them, and finishes with a discussion of the best budgeting methods a
controller can use to plan for as well as mitigate the impact of G & A
expenses.
By
reviewing this chapter, a controller will reach a better understanding of the
components of G & A, as well as how to manage them.
Components Of G & A Expense
The G & A expense includes costs for a specific set of departments and expenses, which are both described in this section. These departments and expenses are ones that cannot be directly related to production or sales activities and so are segregated in the chart of accounts under a separate account category. This section not only describes the G & A departments, but also the accounts that are most commonly used within those departments.
For a typical company, there are a set of departments that do not relate in any way to production or sales activities, and so by default must be included in the G&A category. These departments address the overall management of the corporation, as well as its financial, computer systems, and legal activities. The departments are :
|
- |
The
office of the chairman of the board |
|
- |
The
office of the president |
|
- |
The
accounting department |
|
- |
The
management information systems department |
|
- |
The
treasurer’s department |
|
- |
The
internal audit department |
|
- |
The
legal department |
For
each of these departments, there is a common set of expenses, irrespective of
the function of each department. These expenses relate to the ongoing salary,
operating, and occupancy costs that any functional area must incur in order to
do business. The expenses are :
|
- |
Salaries
and wages |
|
- |
Fringe
benefits |
|
- |
Travel
and entertainment |
|
- |
Telephones |
|
- |
Repairs
and maintenance |
|
- |
Rent |
|
- |
Dues
and subscriptions |
|
- |
Utilities |
|
- |
Depreciation |
|
- |
Insurance |
|
- |
Allocated
expenses |
|
- |
Other
expenses |
A
controller can use the above expenses when setting up any department that falls
within the G & A category. However, in addition to these common expenses,
there are a large number of additional expenses that do not fall into
any clear-cut category, nor can they be listed as being production or sales
specific. These expenses, as shown below, cannot be allocated to other
departments (or at least not without the use of a very vague basis of
allocation), and so must be grouped into the G & A heading :
|
- |
Director
fees and expenses |
|
- |
Outside
legal fees |
|
- |
Audit
fees |
|
- |
Corporate
expenses (such as registration fees) |
|
- |
Charitable
contributions |
|
- |
Consultant
fees |
|
- |
Gains
or losses on the sale of assets |
|
- |
Cash
discounts |
|
- |
Provision
for doubtful accounts |
|
- |
Interest
expense |
|
- |
Amortization
of bond discount |
A
controller can use this information to set up a chart of accounts for the
G & A expense area.
Control Over G & A Expenses
Some companies get into trouble with investors and lenders, because they have inadequate controls over their G&A costs, which leads to lower profits. It is possible to eliminate these issues by implementing a variety of controls that are useful for keeping G&A costs within an expected range. This section describes a number of controls that serve this purpose.
The
potential savings that can be realized through tight control over G&A
expenses are usually not as great as those in the manufacturing or sales areas.
This is to be expected, because the volume of expenses is far smaller in the
G&A area. However, depending on the size of the gross margin, tight control
over G&A costs can still lead to a significant change in profits, because
it is easier to increase profits by reducing costs than it is to increase
profits by increasing sales. In the following example, we show the revenues
required to cover the cost of a person with a $ 50,000 salary :
|
Salary Level |
Gross Margin |
Revenue Required |
|
$50,000 |
90% |
$55,556 |
|
$50,000 |
80% |
$62,500 |
|
$50,000 |
70% |
$71,429 |
|
$50,000 |
60% |
$83,333 |
|
$50,000 |
50% |
$100,000 |
|
$50,000 |
40% |
$125,000 |
|
$50,000 |
30% |
$166,666 |
|
$50,000 |
20% |
$250,000 |
|
$50,000 |
10% |
$500,000 |
The table makes it clear that for a low-margin company in particular, it is necessary to increase sales by an enormous amount in order to cover a small additional expense. Thus, it is much easier to increase profits by cutting costs for most companies than it is to increase revenues. Accordingly, the controls noted in this section and the expense reduction ideas listed in the next section are well worth the effort of implementing, even in the G & A area, which does not normally comprise a large percentage of a company’s costs.
One
of the easier controls to implement is to assign a number of control points to
a company’s internal audit group for periodic reviews. The internal audit team
can observe operations, procedures, and process flows, and compare expenditures
to activity levels, thereby acquiring enough information to determine where
control points are at their weakest, and require strengthening. Examples of
good internal audit targets in the G & A area include :
The table makes it clear that for a low-margin company in particular, it is necessary to increase sales by an enormous amount in order to cover a small additional expense. Thus, it is much easier to increase profits by cutting costs for most companies than it is to increase revenues. Accordingly, the controls noted in this section and the expense reduction ideas listed in the next section are well worth the effort of implementing, even in the G & A area, which does not normally comprise a large percentage of a company’s costs.
One
of the easier controls to implement is to assign a number of control points to
a company’s internal audit group for periodic reviews. The internal audit team
can observe operations, procedures, and process flows, and compare expenditures
to activity levels, thereby acquiring enough information to determine where
control points are at their weakest, and require strengthening. Examples of
good internal audit targets in the G & A area include :
|
- |
Compare process efficiencies to those of best-practice companies and recommend changes based on this review. |
|
- |
Confirm the results of consulting engagements, and construct cost benefit analyses for them to determine which consultants are creating the largest payoff. |
|
- |
Review the bad debt expense to see if there is an unusual number of write offs, and recommend changes to the credit granting policy based on this review. |
|
- |
Verify
that all dues and subscriptions have been properly approved |
|
- |
Verify
that all paychecks cut are meant for current employees. |
|
- |
Verify
that assets are categorized in the correct depreciation pools. |
|
- |
Verify
that cellular phone usage is for strictly company business. |
|
- |
Verify
that charitable contributions are approved in advance. |
|
- |
Verify
that insurance expenses are competitive with market rates. |
|
- |
Verify
that legal expenses are at market rates. |
|
- |
Verify
that office equipment is not incurring excessive repair costs. |
|
- |
Verify
that phone expenses are in line with market rates. |
|
- |
Verify
that scheduled rent changes have been paid. |
|
- |
Verify
that there are proper deductions from paychecks for benefits. |
|
- |
Verify
that there is approved backup for current employee pay rates. |
|
- |
Verify
that travel and entertainment expenses are approved |
|
- |
Verify
that travel and entertainment expenses are in accordance with company policy. |
Besides
the internal audit team, another good control point is the budget. A controller
should always hand out a comparison of actual expenses to the budget after each
month has been closed, so that all managers in the G & A area can gauge
their performance against expectations. In addition, there should be a report
that lists the amount of money left in each manager’s budget, so that there is
no reason for anyone to demand extra funds towards the end of the fiscal year.
The strongest control in this area is to have the purchasing system automatically
check on remaining budgeted funds, so that a purchase order will be rejected if
there are not sufficient funds on hand through the accounting period. Thus, a
budget can be used in several ways to create tight control over G & A
costs.
Another
control method is to divide up all G&A costs by responsibility area and tie
employee bonuses and pay rate changes to those costs. For example, the building
manager can be made directly responsible for all occupancy costs, and will only
receive a pay raise by reducing the overall occupancy costs by a preset
percentage. When using this method, it is best to set up a range of
compensation goals, so that an employee can still go after a lesser target,
even when it becomes apparent that the main cost goal is not reachable. To expand
on the previous example, there can be a large pay raise if occupancy costs are
reduced by 5 percent, a modest pay raise if the reduction is only 2 percent,
and a very minor pay raise if the person can do nothing but maintain occupancy
costs at their current level. By using this multitiered compensation system
that is tied to direct responsibility for G&A costs, there is a much
greater chance that managers will pay close attention to those G&A costs
that are assigned to them.
One
problem with dividing up G & A costs by responsibility area is to find a
reasonable method for doing so, since it is quite possible to erroneously
charge G & A costs to the wrong person, which may lead to behavior that
does not match company objectives. Fortunately, there are several allocation
methods available that allow one to assign costs to facilitate planning and
control, by responsibility center, and to cost pools, in case a company is
using Activity based costing. The preferred method of allocating G & A
costs is based on a hierarchy of alternatives, which are listed in descending
order of usability :
|
1. |
Allocated
based on the amount of resources consumed by the cost center that is receiving
the service. For example, if a division is using the central accounting staff
to create invoices for it, costs should be allocated to that division
based on the cost of creating an invoice, multiplied by the total number
created for that division. |
|
2. |
Allocated
based on the relative amount caused by the various cost centers. This
method is less precise, because there is not a direct relationship
between the activity and the cost, only a presumed one. For example,
medical costs can be allocated to a department based on the number of
people in a department; we assume that the people in that department
take up a proportionate share of medical costs, even though this may
not be the case. Other examples are allocating costs based on the material
cost of an item (such as material handling costs), based on square
footage (such as physical facility costs), or based on energy
consumption (such as the rated horsepower of a machine). Though not as
accurate as the first method, this approach allows one to allocate
most costs on a fairly rational basis. |
|
3. |
Allocated
based on the overall activity of a cost center. This
method is the least precise, because it is only based on a general
level of activity, which may have no bearing on a cost center’s actual
expense consumption. An example of an overall activity measure is the
three-factor Massachusetts Formula, which is a simple average of a cost
center’s payroll, revenue, and assets as a proportion of the same amounts for
all cost centers. This approach essentially charges costs to those areas that
have the greatest ability to pay for services, irrespective of whether or not
they are using them. |
Exhibit 7.1 shows a number of ways to allocate costs. The exhibit covers activities in a variety of areas, and notes allocation methods that are based on one or more of the preceding allocation methods. The exact allocation method chosen will depend on an individual company’s circumstances.
No matter which of these allocation methods is used, one should keep in mind the end result attaining a greater degree of control over costs. If the allocation method is excessively time consuming or expensive to implement, one must factor this issue into the assumed savings from having a greater degree of control over G&A costs and make a determination regarding the cost effectiveness of the allocation method.
When allocating costs, one should also consider the impact on the recipient of the allocation. It is best to allocate only those costs over which a recipient has direct control, since the recipient can take direct action to control the cost. If a cost is allocated that the recipient can do nothing about, there is much less reason to make the allocation. For example, computer programming costs can be charged to a cost center for the exact amount of the time needed to develop a requested report if the manager of that cost center does not want to incur the cost, then he or she should not request that any reports be developed. Alternatively, if senior management wants to encourage the use of certain internal resources, such as legal, accounting, or computer services, it can reduce the activity costs of these functions to below market rates, which will encourage managers to use them. Either approach involves cost allocations that managers can directly impact by choosing to consume or not consume G & A services.
Another
way to control G&A costs is to create standards for each activity
performed, which can then be used to compare against actual performance, in the
same way that labor standards have been used in the manufacturing arena for
decades. By tracking performance based on these standards and modifying systems
to match or beat the standards, a controller can achieve a high performance
G&A function. To create standards for this purpose, use the following steps
:
|
- |
Observe work tasks. Carefully note the steps and duration of a task. This step is fundamental in securing the necessary overall understanding of the problem and in picking those areas of activity that lend themselves to standardization. For example, it will not be possible to create a standard if there are an excessive number of variations that are commonly part of a work routine. In addition, the preliminary review will spot any obviously major weaknesses in a routine. |
|
- |
Select
tasks to be standardized. The
preliminary review will reveal those routines that are the best candidates
for standard creation. The two main criteria for this will be that a routine
has enough volume to justify the work of setting a standard, and that a
routine does not include so much variation that it is impossible to create a
reliable standard. These two criteria will quickly reduce the number of
standards to a modest percentage of the total number of routines used in the
G & A area. |
|
- |
Determine
the unit of work. There
must be a measurement base upon which to set a work standard. Examples of
units of work follow : |
|
Function |
Unit of
Standard Measurement |
|
Billing |
Number of
invoice lines |
|
Check writing |
Number of
checks written |
|
Customer
statements |
Number of
statements |
|
Filing |
Number of
pieces filed |
|
Mail handling |
Number of
pieces handled |
|
Order handling |
Number of
orders handled |
|
Order writing |
Number of
order lines |
|
Posting |
Number of
postings |
|
Typing |
Number of
lines typed |
|
- |
Determine
the best way to set each standard. Various
kinds of time and motion studies can be applied to each work routine,
depending on the nature of the work. |
|
- |
Test
each standard. After
a standard has been set, it should be tested with varying workloads to
determine whether it is a reasonable standard. Keep in mind that a standard is
much less effective if an employee has many tasks to perform, since it is
often necessary to jump repeatedly between tasks. In these cases, it may not
even be practical to install standards for any but the most high volume
routines. |
|
- |
Apply
the standard. This
step involves explaining the standard to each employee on whom it will be
used, as well as to supervisors. In addition, one should set up a reporting
system for tracking this information, and a feedback loop that tells
employees how they are doing against the standard |
|
- |
Audit
the standard. There
should be a regular schedule of reviews for each standard, so that there is
not a problem with a standard becoming so out of date that it no longer reflects
the current level of efficiency of each routine. In addition to the scheduled
reviews, there should also be a review every time there are major changes to
a routine, possibly due to the implementation of a best practice, which would
invalidate a standard. |
In addition to performance standards, unit cost standards can be applied to measure an individual function or overall activity. Thus, applying cost standards to credit and collection functions may involve these functions and units of measurement, depending on the extent of mechanization.
By applying the standard creation methods noted in this section to G & A activities, it is possible to exercise additional control over the more repetitive tasks within the G & A area.
There
are a number of controls that a controller can implement to ensure that G &
A expenses stay within an expected range. These controls include periodic
reviews by the internal audit department, both manual and automated comparisons
of budgeted to actual costs, and the development of unit cost standards. By
using a selection of these controls, there is much less chance that there will
be any significant variations from expected G & A costs.
|
Functional
Activity |
Unit
Cost standard |
|
Credit
investigation and approval |
Cost
per sales order Cost
per account sold Cost
per credit sales transaction |
|
Credit
correspondence records and files |
Cost
per sales order Cost
per letter Cost
per account sold |
|
Preparing
invoices |
Cost
per invoice line Cost
per item Cost
per invoice Cost
per order line Cost
per order |
|
Entire
accounts receivable records, including
posting of charges and credits
and preparation of customer statements |
Cost
per account Cost
per sales order Cost
per sales transaction |
|
Posting
charges |
Cost
per invoice Cost
per shipment |
|
Preparing
customers’ statements |
Cost
per statement Cost
per account sold |
|
Posting
credits |
Cost
per remittance Cost
per account sold |
|
Calculating
commissions on cash collected |
Cost
per remittance |
|
Exhibit
7.2 |
Applying
Cost Standards To Credit And Collection Functions |
Reducing G &
A Expenses
Unfortunately, many controllers feel that the G & A expense is a fixed one, and consequently make little effort to reduce it. Although it is true that there are better methodologies for cost reduction in other functional areas of a company, there are still a considerable number of cost reduction techniques that a controller can implement to reduce G & A costs.
Another general cost reduction concept that applies to nearly all parts of the G & A area is the use of outsourcing. This approach questions the underlying assumption that there is a need for an in-house staff to handle every G&A function. For example, a legal staff can be eliminated in favor of using an outside law firm that handles company legal issues. Though the hourly cost of using this approach may be quite high, it can be cheaper over time, for several reasons. First, the in-house staff tends to find work for itself to do, even though that work may not be entirely necessary. Second, there tends to be a greater emphasis on cost reduction when an expensive outside service is used that charges by the hour (or minute), especially when that cost can be traced back and charged to a specific department. Finally, the cost becomes a variable one when the fixed cost of the in-house staff is eliminated in favor of one that is incurred only when needed. Thus, outsourcing is a valid approach for reducing G & A costs.
Besides
the general cost reduction methods just noted, there are a variety of specific
cost areas that deserve the attention of the controller. The following list
notes a variety of techniques that can be used to reduce costs in specific G &
A areas :
|
- |
Audit
expense. Most
companies hire a group of outside auditors to review the year end financial
statements. The cost of this audit can be substantial, especially if company operations
are widely separated or if the accounting records are not well organized. A controller
can succeed in reducing the audit expense by changing to a different type of review.
Instead of a full audit, it may be possible to have the auditors conduct a
compilation or review, both of which are less expensive. However, these
alternatives do not provide for as complete a review of the accounting
records, so the switch may meet with resistance from lenders, who rely on the
results of the audit to determine the risk of continued lending to a company.
Another way to reduce expenses in this area is to volunteer the services of
the accounting staff in assisting the external auditors. Though these
services will be limited to a supporting role, it will reduce the hours
charged to the company by the auditors, which will reduce the overall cost of
the audit. |
|
- |
Bad
debt expense. A
controller can have some of the accounting or internal auditing employees
assist the external auditors during the annual audit of a company’s financial
records. This can reduce the size of the audit fee, since the hourly rate
charged by an external auditor is typically several times the hourly rate
paid to employees. This approach has its limitations, since there are only so
many tasks that an audit team will allow the in-house staff to take over. |
|
- |
Charitable
contributions. This
is a rare area for a company to exercise much cost control over, perhaps
because there are so many worthy nonprofit organizations that are in need of
a company’s cash. However, it is reasonable to target a company’s charitable giving
to specific organizations that best meet its charitable giving goals. By
creating an approved giving list at the beginning of each year, a company can
avoid giving to organizations that are not on the approved list, thereby
bringing about a reduction in the cost of contributions while still achieving
the company’s overall charitable giving goal. |
|
- |
Equipment
lease expense. Many
companies purchase all of their office equipment at wide intervals, and
obtain leases to pay for them without much thought for the terms of those
leases, which tend to be high. A better approach is to consolidate all of the
leases into a single master lease, which a controller can then shop to a
variety of lenders to obtain the best possible lease rate. |
|
- |
Forms
expense. Some
companies have such a large expense for the printing of a multitude of forms
that they even have a separate line item in the budget to track it. This is a
particular problem for paper-intensive companies such as those in the
insurance industry. A controller can reduce this expense by conducting a
complete review of all forms to see which ones are no longer necessary.
Another option is to combine forms, so that the functions performed by many
forms can now be completed with just a few. It may also be possible to
convert paper-based forms to on-line ones, so that there is no printing expense
at all. Another possibility is to reduce the number of copies of each form, so
that they are routed to fewer people within a company. This has the double
benefit of reducing the paper cost while also reducing the volume of paper
working its way through a company. All of these steps can significantly
reduce a company’s forms expense. |
|
- |
Interest expense. Interest expense is generally classified with G & A expenses;
however, the underlying reason for the expense lies elsewhere. Interest
expense is caused by debt, and debt is needed, to a large extent, to fund
working capital requirements, such as accounts receivable and inventory. By
paying close attention to accounts receivable collections and inventory
usage, a controller can have a major impact on the amount of cash being
funded through debt, which will shrink the amount of interest expense. |
|
- |
Officer
salaries. An
exceedingly large part of the G&A expense is officer salaries. It is quite
unlikely that a controller can persuade more senior executives to cut their
pay, but it may be possible to influence the decision to alter the components
of officer salaries, so that a larger proportion of it is tied to profitability
or other similar performance related targets. By inserting a large variable
component into the officer salary expense, it is possible to reduce the
expense substantially during periods when performance goals are not reached. |
|
- |
Reproduction
expense. The
cost of copying documents is astronomical at many companies. There are several
ways to reduce it. One way is to focus on the expense of the copiers used.
For most employees, a very simple copier model that replicates and sorts is
all that is needed, with only a small minority of the staff needing a copier
with more advanced functions. Accordingly, a controller can replace expensive
copiers with simpler ones, while still retaining a few complicated machines
for the most complex printing jobs. Another option is to standardize on a
single type of copier, which allows a company to stock a limited number of
service and replacement parts for all of them, rather than a wide range of
parts for a wide range of copiers. In addition, it may be possible to
outsource the larger print jobs to a supplier, allowing a controller to
specifically trace the billings for these jobs to the person requesting the
work, which brings home to management the exact cost of reproduction, which
would otherwise be buried in the overall cost of G & A expenses. |
|
- |
Storage
space. A
great deal of the office space allocated to the G&A function is filled with
documents. A controller can reduce the amount of prime office space devoted
to record storage by reviewing the documents and consigning all but the most
current ones to cheaper off site storage facilities. Also, a good archiving
policy will allow a company to throw away records that have reached the limit
of their usefulness, both from a legal and operational perspective, which
also reduces the amount of storage space. Finally, some or all documents can
be scanned into a database for retrieval through the computer system, which
not only eliminates storage space, but also reduces the time that would
otherwise be spent finding records and returning them to storage. |
|
- |
Telephone
expense. There
are a plethora of options that allow a controller to drop telephone expenses
down to just a few pennies a minute, even for long distance calls. To achieve
such a large cost reduction, a controller should first review all existing
phone invoices to determine the number and cost of extra phone services, and
then determine the need for those services. Next, one must determine the
number of phone lines used, as well as the need for special phone lines that
carry extra charges (usually because they offer extra bandwidth), such as
ISDN or T1 lines. Finally, after adjusting the types of services and number
of lines, a controller can review the prices offered by different carriers to
determine the lowest possible per-minute charges. With Internet phone service
now becoming available, the possibility of acquiring phone service for under
five cents a minute is in sight. Since some companies have extremely complex
phone systems, it may be best to hire a company that specializes in reviewing
phone systems, since they can provide a more knowledgeable view of phone
options. |
Besides
the general and specific cost reduction options that have already been noted in
this section, there is also the cost contained in the efficiencies of the tasks
performed under the umbrella of G & A expenses. By paying close attention
to the efficiency of these processes, a controller can wring out additional
cost savings. The methodology to use when improving G & A efficiencies is a
simple one. Essentially, one must clear out any unnecessary tasks or paperwork
that are cluttering the work area, thereby allowing a clearer view of the
underlying processes that require fine tuning. One can then review and
eliminate a number of types of duplication, and then focus on automation,
reduced cycle times, training, and benchmarking to achieve extremely high
levels of efficiency. The specific efficiency improvement steps are :
|
- |
Clean
up the area. Though
a seemingly simple task, this is one that many people never get past. By
reviewing all documents in an area and archiving anything more than a few
months old, one can quickly reduce the volume of work that appeared to be
part of the backlog of a job. If possible, as much of this old material as
possible should be thrown out, in order to save on archiving costs, but just
getting it out of the primary work area is the main target, not shifting it
into a dumpster. |
|
- |
Eliminate
duplicate documents. Once
the old paperwork has been eliminated or moved, it is time to compare the
remaining documents to determine whether there are any duplicates. If so, it
is only necessary to keep one copy. The remainder can be thrown out or
archived. |
|
- |
Eliminate
duplicate tasks. It
is entirely possible that some information is being prepared by more than one
person in the same organization. The best way to spot this problem is to
bring people together into teams, and review each other’s work. It can be very
helpful to include people from widely separated parts of a company, since
they will have a better knowledge of any data being prepared in their areas
that is already being prepared elsewhere (as they will find out by
interacting with the review teams). |
|
- |
Eliminate
reports. Now
it is time to shrink the work being performed. A classic case of work
reduction is to make a list of all the reports generated, and then walk them through
the organization to see if they are really needed anymore. In addition, one
can review the elements of a report to see if some items can be eliminated
that require large amounts of data collection or analysis. Thus, either a
report can be eliminated, or some of the information in it. |
|
- |
Eliminate
multiple approvals. A
review team can plot out the flow of documents through an organization, which
frequently reveals a large number of unnecessary and redundant approvals that
are lengthening the time required to complete processes. By identifying only
the most crucial approvals and eliminating all others, the time wasted while
waiting for all the other approvals can be removed from processes,
dramatically shrinking cycle times. |
|
- |
Use
automation. There
are many types of automation that can be used to reduce the workload of
people in the G&A area. Some are common, such as the automated voice response
system that replaces the receptionist, while others, such as document imaging
systems, are less well known but also offer significant monetary savings.
When using automation, it is important to first review the capital and
ongoing costs of the new systems in comparison to the existing costs, to
ensure that there is a sufficient pay back to make the projects worth the
time and effort of installation and maintenance |
|
- |
Provide
training. Too
many companies make the mistake of assuming that their staffs need no extra
training, and then even if they do, the company that foots the bill will not see
an adequate return on its training dollars. To avoid these problems, a
company should carefully compile a set of training classes for each job
title, so that each person receives extremely job-specific information,
rather than generic information that does not give a recipient much practical
knowledge. By focusing on targeted training, it is much easier to improve the
quality of employees, who return the favor by applying their new knowledge to
improve the efficiency of their jobs. |
|
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Rearrange
the workspace. Most
employees do not work in areas that allow them to complete the majority of
their work while sitting in one place. Instead, they must walk to distant
filing cabinets, copiers, or fax machines. By altering the office layout to reduce
the amount of movement, a controller can achieve a significant productivity improvement.
Sometimes, the best approach is to multiply the amount of inexpensive office
equipment. For example, if someone is a heavy user of a copier, typewriter,
or fax machine, then procure an inexpensive variety of each one of these
office tools and set it up right next to that employee; some very low end
copiers are now so cheap that a controller can give one to every employee, if
necessary. |
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Staff
for low volume. Some
G & A functions have large swings in the volume of transactions they
process, especially if the business is a seasonal one. If so, it may be
possible to maintain a small core staff that handles a modest volume of work
and then bring in temporary workers to cover the workload when the volume of
work rises. This approach reduces the overall labor cost, although the
temporary staff will be less efficient than the permanent employees, who are
more experienced |
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Benchmark
G&A. Once
all of the preceding tasks have been completed, management should not become
complacent and think that it has a world class G & A function. Instead,
this is an ideal time to benchmark a company’s operations against those of companies
who have become acknowledged masters in certain functional areas. Another way
to collect benchmarking information is to use recommendations by the company’s
auditors, who see the operations of many companies, and can recommend practices
used by other organizations. By seeing how much better these companies handle
their G & A areas, management is spurred on to loop back through the
preceding tasks and find better and better ways to improve the efficiency and
effectiveness of the function. |
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Cross-train
the staff. Once
a company has gone through several of the steps in this process, it will find
that there are fewer people in the G & A area so few in some areas that
there may be only one person left with a knowledge of how a process works. To
avoid the danger of losing this information with a departing employee, it now
becomes important to cross train employees in multiple functional areas.
Also, this allows for further reductions, so that one employee can handle
multiple functions. |
There
are a multitude of possibilities for reducing G&A costs. These options fall
into three main categories. One is to question the underlying assumptions for
incurring broad categories of costs. For example, there may be no need for any
headquarters staff if the management philosophy is changed to emphasize control
at a local level, rather than from headquarters. The next category is changes
that target specific expenses, of which numerous examples were cited. Finally,
one can focus on the overall efficiency of transactions, for which a variety of
steps were noted; by following these steps, a controller can reduce the cycle
time and cost of many G & A operations. Taken together, the steps noted in
this section can have a dramatic impact on G & A expenses.
Budgeting
G & A Expenses
However, there are many discretionary costs. Withholding expenditures on discretionary items can have a marked impact on profits, so a separate analysis of discretionary G & A costs should be made available to management, especially if profitability is expected to be a problem.
Areas where costs may verge on variable costs instead of step costs are the salaries of the payroll, cost accounting, cashier’s, and internal audit departments.
The
budget preparation procedure for G & A varies somewhat from the procedure
used for production, since there is no budget for purchased materials,
inventory, cost of goods sold, or direct labor. A typical G & A budget
preparation procedure includes :
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1. |
The
controller or budget director makes available to each functional executive
and or department head, in either worksheet form or computer accessible data : |
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(a) |
Actual
year-to-date expenses and head count |
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(b) |
Assumptions
to be used for budgetary purposes: percent of pay raise, fringe benefit cost
percent, inflation rate, generally acceptable rate of expense increase, etc. |
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(c) |
Any
relevant information on the business level, economic conditions, etc. |
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(d) |
Instructions
on preparing the planning budget |
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2. |
The
department head completes the budget proposal and sends it to his supervisor
for approval, who then forwards it to the budget director. |
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3. |
The
individual department budget requests are reviewed by the budget director, checked
for reasonableness and completeness, and, when acceptable, summarized for the
central office by responsibility. When the aggregate G&A budget is
accepted, it becomes part of the annual business plan. |
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4. |
Monthly,
the department expenses actual and budget are compared by the department head,
who takes corrective action where appropriate. This report shows any
significant over or underrun. Budget
performance could also be reported on a graphic basis. This report also
explains significant overruns. The monthly trend of performance, by group and
in total, could be displayed in vertical bar chart or line graph. The entire
group performance could be summarized as to budget and actual expense by
natural expense category (salaries and wages, travel and entertainment,
etc.). |
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